Campaign created for the University of Oregon course Advertising and Culture, instructed by Troy Elias. The campaign encourages University of Oregon students to play disc golf at Alton Baker Park, a local park near campus, by highlighting the sport as an accessible, affordable, and enjoyable outdoor activity that promotes recreation and community engagement (2025).
ME: ART DIRECTOR/STRATEGIST
Sydney Volkman: Media Planner
Sage Veek-Petersen: Strategist
Carson Redmond: Copywriter